Where Can You Find Green Financing For Your Business?

Green financing your business is a great way to promote environmentally friendly habits, sustainability, and trust with investors and consumers involved or committed to your product or service. 

How can you start green financing your business?

First of all, what is green financing?

Green financing is a financial plan that is executed in order to preserve environmental measures and outcomes. The ultimate goal of green financing is to reallocate the financial resources available or make an investment with the intent of increasing further development for environmental sustainability.

Green financing works whenever a company or organization invests into a project that supports green activities, such as purchasing eco-friendly products or services or implementing an infrastructure that reduces carbon footprint. All of these are considered green financing.

For example, funds to promote renewable energies, carrying out environmental audits, and more. Also, investments that help in lowering pollution, carbon footprint, and deforestation would also come under this type of finance.

Think of green financing similar to how you invest into a retirement account. You slowly put money aside over the course of your life, so that you may reap the benefits when those funds are meant to be utilized. Investing into retirement may seem to be a moot point at the moment, but it is building towards something bigger than the present moment.

Green financing is a methodical way to integrate finances towards the process of reducing carbon emissions, with the ultimate goal of mitigating climate change.

Both investing in green finance and into a retirement account strive to accomplish the same goal: the use of money as a resource to yield a greater goal.

One of the ways you can contribute to green financing is through green bonds.

Green bonds are financial investments that help to fund both upcoming and current environmental projects to promote a more sustainable economy. Such investments could include supporting the search for renewable energy sources or discovering greener transportation to reduce carbon emissions.

Investing in green bonds can ensure transparency between your company, investors, and consumers. In turn, contributing to green bonds can help prevent greenwashing, 

Think of how you would invest in the stock market, except this isn’t for your own personal, financial gain – it’s all about making money to promote a better future for the environment. Instead of growing your company’s assets, you grow your company’s sense of trust – which in turn provides more opportunities for new consumers or investors.

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Green Financing is also sometimes referred to as Climate Financing, but despite them often being used interchangeably – there are a few differences between the two terms. 

Climate Finance is an element of green financing, and is therefore a more specific term than green financing. Climate Finance refers to the national or local financial investments made to benefit the environment, and most commonly alludes to the public finance measures taken to prevent climate change.

In contrast to climate financing, green financing is an umbrella term that includes any financial activity that aims to positively impact the environment. Green financing does not pertain to only the national or local investments made, but also private banks, insurers, investors, and other governments involved in the business or activity. 

In short, climate financing is a subset of green financing – but still an important building block to work towards a successful green finance investment. 

The most pivotal reason to invest in green financing is to support the valuable mission it holds – to strive for a better environment. However, not only is green financing good for the environment, but it’s an indispensable aid to your business’s growth.

Green financing helps the supporting public sector financially enable the environment, and also elevates private-partnerships.

Green financing fundamentally contributes to creating greener communities and organization through its investments – which is the type of world we should aim for given the negative impact of climate change we are already facing. 

One reason you should utilize green financing is because of sustainability. Green financing helps to promote efficiency in ecosystems and future industrial production habits. 

Another reason to invest in green financing is how it appeals to potential investors. As global interest in green financing continues to grow, a company or organization can only reap positive rewards from partaking in green financing. Not only does green financing increase your company’s own networking, but it builds on a global mission to succeed in the fight against climate change together. 

The benefits of green financing include promoting green or environmental goals in an effective,  long-term manner. Contributing to green bonds creates greater transparency that can later lead to further investments into the company and their environmental goals.

The expansion provided by green financing can also create new job opportunities within the company, which only allows the business to further develop their mission and strive for new environmental targets.

Last but not least, green financing subscribes to the notion and goal of cultivating a better environment which ultimately leads to a more sustainable, eco-friendly human life.

However, there are also several negative impacts of green financing.

The difficulties of green financing include the discrepancy between the investors and the long-term plan for those green investments. In other words, investors are not usually seeking to build a sustainable green goal, and only find what is most beneficial to them at the time to be conducive. 

The goals in mind when both an investor and company team up to contribute green financing is challenging to completely align. The financial and environmental goals of the investor and the company are often not the same, and aren’t easy to execute in equilibrium.

So, is green financing still the best way to financially invest in reducing carbon emissions?

Between green financing, carbon offsetting projects, and carbon credits – the choice of the greenest investment can be a difficult one to make.

Carbon offsetting projects are when a company yielding a high rate of carbon emissions financially contributes to an alternative project that strives to positively impact the environment – rather than taking concrete action to reduce their own carbon footprint themselves.

Carbon credits are tradable requests that stand for an amount of carbon dioxide to be removed from the atmosphere in order to counteract a carbon footprint that’s already been made. In other words, carbon credits are like paying someone else to go do something good to make up for something you did that was bad. 

Both carbon credits and carbon offsetting projects are good actions to take to help the environment, but they shouldn’t be financial investments made in place of creating eco-friendly products or services in a company or organization. 

Overall, green financing is the best fiscal choice to make in terms of building towards a greener future, as green financing contributes to implementing actions that will prevent carbon emissions in the first place – whereas alternative activities like carbon offsetting and carbon credits are merely an attempt to counteract a carbon footprint that has already been made.

There are a few necessary steps to take before your company can successfully start green financing.

First of all, your company needs to ensure that all compulsory changes in order to begin green financing co-align with the nation’s regulatory framework. It is also imperative to confirm that the sector financial decisions work towards sustainable development objectives.

Once these prerequisites to green financing are completed, it is important to motivate different sectors to contribute to your green financing project of choice. 

Here are five examples of green financing that you can use for your business:

One of the most common ways to invest in green financing is through green bonds. 

Green bonds are investments that aim to support environmental projects and a more sustainable economy. 

By investing in green bonds, you invest in long-term solutions to reducing carbon footprint – like renewable energy sources or electric public transportation.

Another way to invest in green finance is through the use of green loans.

Just as people in the U.S. often take out student loans in order to finance their higher education, it’s now possible for companies to do the same to build towards their environmental goals.

A loan is considered a green loan if it is used to promote environmentally friendly investments – such as financing a carbon capture and storage system.

Through the use of climate financing, your company can make an attempt to persuade national or local financial investments that are made to benefit the environment to avoid climate change. 

As climate financing is an element of green financing, it serves as a good stepping stone to entering the world of green financing.

One of the easiest ways to contribute to green financing is to cultivate various partnerships. 

If your company can find other organizations with a similar environmental mission, your company and the other business can work together towards a financial goal with the environment in mind.

Green promissory notes, otherwise known as sustainable notes – are a great option if your company is still growing and doesn’t have the larger funds necessary to invest in green bonds or apply for a green loan.

If reading this article about green financing has made you interested in reducing your carbon emission to further fight against climate change – Greenly can help you!

At Greenly we can help you to assess your company’s carbon footprint, and then give you the tools you need to cut down on emissions. Why not request a free demo with one of our experts - no obligation or commitment required.